Storyblocks

Brand Guidelines

SB Red

PANTONE 485

CMYK: 0, 100, 95, 0

RGB: 229, 62, 48

HEX: #E53E30

SB Green

PANTONE 3395

CMYK: 75, 0, 67, 0

RGB: 0, 177, 108

HEX: #00B16C

SB Blue

PANTONE 2191

CMYK: 80, 0, 15, 0

RGB: 19, 143, 213

HEX: #138FD5

Corporate Color Palette

SB Yellow

PANTONE 107

CMYK: 0, 3, 100, 0

RGB: 255, 225, 33

HEX: #FFE121

Black

CMYK: 0, 0, 0, 100

RGB: 0, 0, 0

HEX: #000000

White

CMYK: 0, 0, 0, 0

RGB: 255, 255, 255

HEX: #FFFFFF

Sub-Brand Color Palette

Storyblocks Brand Guidelines

Color Palettes

Color is an essential part of any brand, and the

Storyblocks brand is no diferent. We want to own the

use of certain colors in the communications we create.

We have a range of colors that can be used online

or in print to create diferent expressions of our brand.

Corporate Color Palette

We have selected yellow as a corporate color because

it captures our playfulness and truly stands out from

the crowd.

Sub-Brand Color Palette

Our sub-brands have their own colors to play with.

We use red for Videoblocks, green for Audioblocks and

blue for Graphicstock. Each color should only be used

for its specified sub-brand.

When specifying color for production, refer to the

specifications provided, rather than printouts, for color

matching. For commercial printing, Pantone® (PMS)

inks are recommended. For 4-color process printing,

use the specified CMYK color values. And for screen

and web design, use the RGB or HTML color models.

Please submit pieces that use accent colors to your

Brand Team at brand@videoblocks.com for approval.

Visual Elements | Color

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