Clearly

Brand Book

We believe that providing the widest range of eye care

solutions for our customers is key to their needs . Whether

that’s glasses or contacts, style or value . We are committed

to delivering the best quality of product with the level

of service that works for them . Here’s what people really

value about us .

Eyewear for

everyone

• Selection

• Availability

• Speed

• Service

Contacts

• Breadth

• Choice

• Quality

• Reputation

• Service

Glasses

15

14

Strategy | Business

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