Storyblocks Brand Guidelines
Full-color positive horizontal and vertical logos use only on white, full-color symbol may be on white or black
Visual Elements | Logo
Logo
Every part of each Storyblocks logo has been carefully
designed – from color to the letterform, size and spacing.
Only the approved digital files should be used to reproduce
the logos. The basic rules on the following pages will
help you use our logo in the best, most consistent way
and uphold the quality of Storyblocks communications.
The Storyblocks logos exist in a fixed relationship and
should only appear in their lock-ups. Do not alter the
size or placement of logo elements.
Logo Variations
We have developed a number of logo variations that
meet both the creative and practical needs of our
communications. This family of logos ensures that we
can always create the best expression of our brand.
Color printing may not always be available or suitable
for all printed communications. 1-color logos are
available and may be used when cost or reproduction
requirements prevent the use of the full-color logos.
The full-color positive logo should be used on a white
background; the full-color reversed logo should be used
on black backgrounds. When creating communications
that use other colors in our color palette or on images,
use the 1-color positive or reverse logo, making
sure there is plenty of contrast between the logo
and background.
Full-color reversed horizontal and vertical logos use only on black, full-color symbol may be on white or black
1-color black horizontal and vertical logos and symbol used only on SB Yellow